It is rumored in the martial world that a mystery white-haired girl suddenly appeared around the thief Feng Ling Er. She is so powerful that many martial arts masters can't defeat her. The girl's identity, the source of her power and her influence to the world all caused discussion among the public. But Feng Ling Er and the white-haired girl named Bai Yu Xiu never care about it. They travel the world with pleasure, unaware of a great conspiracy coming towards them.

Wataru Sajou is infamous in his school for persistently seeking the attention of his crush, Aika Natsukawa. His usual day revolves around shadowing her and confessing his undying love at every turn. However, a moment of epiphany leads Wataru to relinquish his childish behavior and face the reality that she will never return his one-sided feelings. He distances himself from Aika and spends his newfound spare time with his friends and in the company of other lovely girls. As Wataru moves on, Aika starts approaching him in unusually suggestive ways—making him question whether giving up on his love was the right decision after all.

Filled with rage against spirits known as tsukumogami, Kunato Hyoma is sent to live with Nagatsuki Botan to help him see a different side. Though both are part of a clan that return the spirits back to their world with divine powers, their experiences with the otherworldly vessels are vastly different. Kunato, robbed of a loved one, and Nagatsuki, saved by them. Can she get through to him?

After the climactic battle to decide the fate of humanity, the hero Max, alongside his party, emerges victorious against the formidable Demon Lord. As he draws his last breath, the defeated Maou vows to return more powerful than ever to take his revenge. Ten years later, although Maou has resurrected, the process is incomplete, resulting in him taking on the form of a child. Nevertheless, not wanting to waste another second, Maou pays his nemesis a visit—but the hero who once gallantly protected humankind from the demon's clutches is now a pitiful slob bearing no resemblance to a man of his former caliber. Despite his disappointment, Maou moves in with Max in hope of building him back up into a worthy adversary. But as the demon learns more about the events that transpired in the decade of his absence, he realizes that there is a story behind Max's downfall that he knows nothing of.